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Marketing Manager

Marketing Manager

Kyiv
Remote
Full Time

The company operates in a fast-paced marketplace environment that thrives on the rhythm of digital transformation. In the ever-evolving digital ecosystem, only advertising that truly helps people, aligns with their needs, and brings value to every ecosystem participant can make a difference.

In 2022, the company gathered some of the brightest minds in programmatic and employed industry-leading technologies to create a dynamic and intelligent ad exchange. This powers omnichannel and highly-relevant advertising, ensuring offerings remain dynamic and forward-flowing, like a beat in music. The innovative environment promotes greater ROI for buyers and higher yields for sellers.

The company is a dedicated team of professionals, large enough to provide global programmatic infrastructure yet small and approachable enough to support clients like close friends.

Main Responsibilities:

  • Prepare and manage monthly, quarterly, and annual budgets for the Marketing department;

  • Set, monitor, and report on team goals;

  • Design branding, positioning, and pricing strategies;

  • Ensure the brand message is strong and consistent across all channels and marketing efforts (events, email campaigns, web pages, promotional materials);

  • Develop content marketing assets: landing pages, case studies, white papers, presentations, videos, blog posts, etc.;

  • Maintain and coordinate the team’s participation in digital and offline events;

  • Analyze consumer behavior and determine customer personas;

  • Identify opportunities to reach new market segments and expand market share;

  • Monitor competition (acquisitions, pricing changes, new products, and features);

  • Coordinate sales and marketing efforts to boost brand awareness;

  • Utilize different online channels to generate leads (Organic Search, Content Marketing, PR, PPC, Email Marketing, SMM, Event Marketing);

  • Participate in the quarterly and annual planning of company objectives.

Hard Skills:

  • Proven track record in running successful B2B marketing campaigns;

  • Extensive experience with branding, content marketing, social media marketing, event marketing, and email campaigns;

  • Experience working in both US and EU markets.

Benefits:

  • Flexible work setup: Choose between fully remote, hybrid, or office-based in Kyiv, Odesa, or Mykolaiv with refreshments/snacks and dedicated spaces for relaxation and leisure activities.

  • Professional growth: Join a strong team, access courses and conferences, and utilize our electronic library for continuous learning.

  • Performance-based annual salary reviews: Fair and competitive compensation tied to your work performance.

  • Work-life balance: Enjoy 22 paid vacation days per year.

  • Well-being support: Comprehensive medical insurance, paid sick leaves, and access to a corporate psychologist.

  • Vibrant corporate culture: Offsite parties, celebrations, team-building activities, sporting events, and corporate gifts/bonuses.