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Content Marketing Lead

Content Marketing Lead

Remote
Remote
Full Time

Requirements:

  • 3+ years in managing content creation teams, with a portfolio demonstrating the successful delivery of business and technical content;

  • Proven experience in B2B marketing, including knowledge of ICP and buyer personas;

  • Strong technical background with a clear understanding of software processes and business models; adtech trends as a plus;

  • Ability to lead industry research and identify relevant, high-value topics for content.

  • Copywriting and editing experience is a must;

  • Deep understanding of writing styles for different channels, ghostwriting, and storytelling;

  • Deep understanding of content as a part of a global marketing strategy;

  • Excellent English proficiency (C1).

Responsibilities:

1. Team Management of 3+ writers:

  • Onboarding new people if hired;

  • Setting goals and KPIs for every person;

  • 1-1 meetings, weekly meetings, knowledge-sharing sessions;

  • Task management (Jira).

2. Content Strategy:

  • Develop a multichannel content strategy ensure the content we release reaches benchmarks and target metrics;

  • Develop and maintain a content calendar that aligns with company marketing milestones and communication strategies;

  • Collaborate with cross-functional teams, including analytics, PR, and marketing, to ensure we reach our goals;

  • Analyze content performance metrics based on KPIs for each content channel;

  • Content channel management from planning and requirements elicitation to tasks;

  • Conduct deep dives into trending adtech topics to position the company as a thought leader.

3. Content Management:

  • Proofreading and editing the content of your team;

  • Set up the tasks for content and estimate them, giving deadlines to cross-functional teams;

  • Ensuring the deadlines are met, and the team works effectively;

  • Taking care that the team gets enough information to perform the job.

TeqBlaze is a trailblazer in the AdTech sector, dedicated to reshaping the digital advertising landscape globally. As their recruitment partner, we're proud to connect talented individuals with opportunities to join TeqBlaze's innovative team. They are focused on creating cutting-edge white-label programmatic solutions that go beyond meeting client needs to anticipating and shaping future demands. With a blend of advanced technology and creative strategy, TeqBlaze turns industry challenges into opportunities and data into insights.

Their team comprises some of the brightest minds in the industry, who are always on the cutting edge of new trends and technologies. Joining TeqBlaze, you become part of a dynamic community that prizes bold ideas and values collaborative problem-solving.

Why should you consider a position at TeqBlaze?

  • Dive into groundbreaking projects where technology and innovation converge.

  • Enhance your skills through comprehensive training programs and access to global industry events.

  • Join a vibrant team dedicated to pushing boundaries and achieving collective success.

  • Enjoy the flexibility to work how and where you perform best with remote, hybrid, or office settings options.

  • Benefit from a full suite of perks, including robust health coverage, generous vacation time, and proactive wellness initiatives.

Explore a career with TeqBlaze through us and become part of a visionary company transforming the digital advertising landscape. Apply now to make a significant impact and advance your career!